The Joy In Little Things by Peek Freans!

Brief:

Peek Freans tasked us with a creative challenge: spotlight their diverse biscuit range through uniquely crafted digital content. No lengthy ads, no scripted spots—just pure, engaging content optimized for social platforms, making every byte (and bite) count.

Solution:

We revived the lost art of miniatures in Pakistan, bringing it to life through a charming mini-series for Peek Freans biscuits. Each meticulously crafted scene captured the essence of 'The Joy In Little Things,' highlighting Peek Freans’ core message while delivering socially engaging content. This creative endeavor showcased the brand’s simplicity and inventiveness, illustrating its unique approach to storytelling.

Results? We were crowned as content kings with this unique campaign and brought each biscuit's personality to life in our own studio. Spending less than a thousand dollars, we gained five thousand followers and 6.7% engagement rate.